Thursday, 26 March 2009

WE ARE REBRANDING EKITI

OUR TARGET AUDIENCE
Ekiti bond is targeted towards a whole array of people which includes Ekiti people at home and in the Diaspora, the Nigerian society and prospective investors who might be interested in knowing more about the state before establishing a business venture therein.
OUR TARGET AUDIENCE
Ekiti bond is targeted towards a whole array of people which includes Ekiti people at home and in the Diaspora, the Nigerian society and prospective investors who might be interested in knowing more about the state before establishing a business venture therein.

1.Ekiti People At Home.

Residents of Ekiti who the 2006 Population cencus puts at about 2.5million are the major market for the magazine based on the fact that it gives them an insight into various activities within the state over a period of time. These people include:

a). Residents – from the Business Owners, to the Ministry/Parastatal workers, Traditional Rulers and a whole lot of other people. The magazine would be made available to them on subscription basis.

b) The campuses: Ekiti state is blessed with 3 major higher institutions of learning –University of Ado Ekiti, Federal Polytechnic Ado Ekiti and the University of Education. The students’ populace would thus be reached through these means.

c) Top shots and Political office Holders – These set of people would definitely not be left out as they would seek information on how to better the lives of their people base on the reports contained in Ekiti Bond.

2. Ekiti People in the Diaspora
This would include non-resident Ekiti indigenes both within Nigeria and all over the world. Ekiti indigenes reside all over and it would only catch their fancy to know what is going on back home as regards development and leadership. This would be achieved through associations like Ekiti Parapo and also by Personal contacts.

3. The Nigeria Society
The Nigerian Society as a whole may source information on Ekiti through Ekti Bond. These informations may be used for the purposes ranging from tourism to choice of tertiary institution and even or Residential Purposes. In line with all these, Ekiti Bond would be made available in major cities in every state in Nigeria starting with Lagos, Abuja, Port-Harcourt, Ibadan, Akure, Abeokuta and Ilorin.

4. Prospective Investors.
Prospective Investors both local and Foreign would find Ekiti Bond very helpful in spotting the hot spots to invest in even as they get quality information on security Government Policies, Transportation and a whole lot more.

1.Ekiti People At Home.

Residents of Ekiti who the 2006 Population cencus puts at about 2.5million are the major market for the magazine based on the fact that it gives them an insight into various activities within the state over a period of time. These people include:

a). Residents – from the Business Owners, to the Ministry/Parastatal workers, Traditional Rulers and a whole lot of other people. The magazine would be made available to them on subscription basis.

b) The campuses: Ekiti state is blessed with 3 major higher institutions of learning –University of Ado Ekiti, Federal Polytechnic Ado Ekiti and the University of Education. The students’ populace would thus be reached through these means.

c) Top shots and Political office Holders – These set of people would definitely not be left out as they would seek information on how to better the lives of their people base on the reports contained in Ekiti Bond.

2. Ekiti People in the Diaspora
This would include non-resident Ekiti indigenes both within Nigeria and all over the world. Ekiti indigenes reside all over and it would only catch their fancy to know what is going on back home as regards development and leadership. This would be achieved through associations like Ekiti Parapo and also by Personal contacts.

3. The Nigeria Society
The Nigerian Society as a whole may source information on Ekiti through Ekti Bond. These informations may be used for the purposes ranging from tourism to choice of tertiary institution and even or Residential Purposes. In line with all these, Ekiti Bond would be made available in major cities in every state in Nigeria starting with Lagos, Abuja, Port-Harcourt, Ibadan, Akure, Abeokuta and Ilorin.

4. Prospective Investors.
Prospective Investors both local and Foreign would find Ekiti Bond very helpful in spotting the hot spots to invest in even as they get quality information on security Government Policies, Transportation and a whole lot more.

2 comments:

  1. The old men have tried it but they never succeed and here comes the young people who are ready to take ekiti to the next level

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  2. nice job by you guys, just stumbled on your site but don't really know much about you guys what do you do and how can we (all Ekiti indigenes) be part of it. pls improve you network.

    ReplyDelete